friction branding

Portfolio: branding

branding: Yerba Buena Center for the Arts
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Yerba Buena Center for the Arts

Brand strategy, positioning, tagline and story development to revitalize the Bay Area's arts institution.

4/14/2014
branding: NOKIA | WiFi Anywhere
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NOKIA | WiFi Anywhere

Brand strategy and positioning for the wireless internet collaboration between Nokia, the San Francisco Mayor’s Office, San Francisco State University, TechConnect and the Bay Area Video Coalition.

4/14/2014
branding: Susan Dell Inc
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Susan Dell Inc

Strategy, positioning and brand story for a new luxury line of women's evening-wear.

4/14/2014
branding: McKinsey | Intrata
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McKinsey | Intrata

Strategy, positioning, brand architecture, name and nomenclature system for McKinsey’s Silicon Valley operations and five subsidiary services.

4/14/2014
branding: Patrick Robinson
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Patrick Robinson

Strategy, positioning and brand stories for the launch of the fashion designer’s new collection.

4/14/2014
Available for freelance